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HTC says to “always Desire more,” teases new Desire smartphone launch for CES

HTC DESIRE CESAs we reported yesterday, there are several rumors floating around that HTC intends to announce a new device of some kind at this year’s CES in Las Vegas, an event that’s typically fairly quiet for the Taiwanese corporation. But while many believed that the upcoming device might be the company’s next flagship, codenamed “Hima,” a new teaser image posted to the company’s official Weibo account would suggest otherwise. The image makes direct reference to the company’s “Desire” line of affordable phones.

If the phone’s not the company’s flagship “Hima” (which has seen its specs leaked via AnTuTu and other sources), we don’t really have much of an idea what to expect in terms of hardware (besides that it definitely won’t be top of the line). Twitter leaker Upleaks (who has had a relatively reliable history) believes that a phone model “HTC A52” will be the Desire phone that HTC introduces next week. This HTC A52 apparently sports a 13 MP front camera (making it a “selfie phone”), and will have dual-sim support in most Eastern markets.

But other than that, we don’t really have many details. The phone will supposedly ship in a variety of color variants, including navy blue/vivid blue, taupe purple/tangerine tango, terra white/almond, terra white/tangerine tango. All of these variants would make sense considering the psychedelic colors shown in the image from yesterday:

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It’s worth noting that all of this leaked information should probably be taken with a grain of salt, but seeing that yesterday’s apparently leaked image (which also seemed to tease some kind of event that’s going to happen in Las Vegas, as you can see) had a widget on the phone’s home screen that showed what looks to be a front-facing camera (making reference to the device’s 13 MP front shooter?).

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Considering these clues line up to suggest a Desire phone rather than the flagship “Hima,” it seems fairly certain (considering the official tease above) that HTC has a new model for its affordable line up ready to show off at CES.

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Avatar for Stephen Hall Stephen Hall

Stephen is Growth Director at 9to5. If you want to get in touch, follow me on Twitter. Or, email at stephen (at) 9to5mac (dot) com, or an encrypted email at hallstephenj (at) protonmail (dot) com.