Google Corporate September 1, 2015
Update: Google has published an article outlining the changes and the ideology that inspired them.
Update 2: Yep, Google has already updated their brick-and-mortar logos.
Today, Google has announced that it’s introducing a brand new look and brand identity for the company. Gone is the logo based on the Catull serif type face, as the Mountain View company introduces a new, more playful, logo that looks made with a font similar to the “LTCircular” face used on the Alphabet announcement page… expand full story
Fortune reports that Google has abandoned plans to beam location-based retail messages to both Android and iOS smartphones, shortly before launch. The project was reportedly named Google Here, and would have used beacons in retail stores like Starbucks to display offers and reward cards on the lockscreens of smartphones when they entered the store.
Google Here worked by sending a notification to a smartphone user’s lock screen within five seconds of their entering a partner’s location. If the user clicked on the notification, a full screen HTLM5 “app” experience would launch. Google Here would know when to send the notification via Google Maps and beacons placed in the stores of participating partners …
It seems Google’s legal woes in Europe will never end. The European Commission has long been running an investigation into whether Google was guilty of anti-competitive behaviour in Europe, which finally resulted in a filing of charges in April and a warning of large fines in June. It may be next year – some six years after the investigation began – before the final ruling.
A second anti-trust investigation into Android followed, and a third one not long afterwards, this time into its web advertising business. As if all that weren’t enough, the NY Times reports that a US law firm and European public affairs company have created a joint venture to help companies file civil claims against Google in the event that the EC finds it guilty of the first set of charges … expand full story
Google Corporate August 31, 2015
Google today has announced that it is expanding its custom self-driving car project to Austin, Texas. Previously, the company had only been allowing the car to roam the streets of California. Google now says, however, that it is brining “a few” of its self-driving cars to Texas. The cars will stay in the northern part of Austin, like its modified Lexus vehicles have been for the last several months.