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Google Trends updated w/ simpler design, infographics, & focus on curated data stories

As the name implies, Google Trends is a very useful service for finding what’s popular among users of the Search engine and generating historic term comparisons. Google is today introducing a new design that adds more data features for finding what’s trending, as well as a new focus on editorial content.


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Google Search data shows more New York primary interest for Sanders than Clinton

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During elections and other major events, Google Trends usually posts interesting statistics and data visualizations based on search results. While not necessarily reflective of today’s New York primary, Bernie Sanders is leading (via The Hill) Hillary Clinton in search interest and other related terms.


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Google revamps Trends w/ focus on real-time data, available in 28 countries

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Google has today pushed an update to its Trends product, which it says is the biggest expansion to the search analysis product since 2012. The goal with this update, the company says, is to provide a “faster, deeper and more comprehensive view of our world” through real-time data on everything from the FIFA scandal to Donald Trump’s presidential campaign kick-off.


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Google Trends updated to show top YouTube videos of the day

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Google Trends is a great place to go if you want to know what the web is up to on any given day; it does a great job of showing you trending search terms—and charts that put a ranking on basically everything—from almost any country in the world. Today, the functionality of this website has expanded, with Google announcing that they’ve added a new “Trending on YouTube” section which shows some of the most popular YouTube videos of the day.


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Google offers website owners low-cost satisfaction surveys via a single line of code

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Website owners who want to add visitor satisfaction surveys to their sites can now do so just by adding a single line of code, at a cost of just one cent per response thanks to a new tool from Google Consumer Surveys.

So far the service is limited to US visitors using non-mobile devices, so its immediate value will be limited, but it’s likely to be expanded in scope over time.

As an aside, recent reports that the British government is planning to use Google data as an alternative to its ten-yearly population census have been greatly exaggerated. All that is actually being proposed is to feed in Google Trends data as one small component of the information collated for the census.