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Opinion: Is the Samsung Galaxy S7 the culmination of the ‘smartphone 1.0’ era?

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For the past few years, most of the major manufacturers have embraced a war on specs — which ultimately led to an incredibly fast-paced evolution of the smartphone. Unlike any other tech-related market before it – think desktop computers or laptops – however, the smartphone has proven to be disruptive in a different kind of way; it became truly universal, and capable of becoming an intimate part of virtually every aspect of people’s lives, from their jobs to personal hobbies to more practical utilities and a myriad of other use cases enabled by its mobility.

We had mobile phones before, sure, but the smartphone arrived and put a small computer in our hands, one that would eventually allow us to do a million things on the go that we would have only dreamed of a few years prior, literally outgrowing the tech industry and making companies like Google, Amazon and Apple among the highest valued in the world. So naturally, with such a big, expanding and opportunity-rich market, manufacturers and other tech giants alike put all of their effort into improving and refining these experiences, ultimately taking us where we are now.

The spec-war has been furious: each year’s imperative was a constant impel to cram in the newest and best components on the market in the smallest, most elegant package possible. More pixels, more megapixels, more cores, more RAM, more everything. While users — at least on Android — most notably complained about the lack of a polished experience to match the sheer capabilities of these internals, looking at it in retrospect we can see just how far we have come…


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