[youtube=http://www.youtube.com/?v=7zLUsNU5Hpg] Coldplay, a British alternative rock band which sold over 50 million albums, will be performing today at the American Express UNSTAGED event. YouTube and VEVO have joined forces to bring you a real-time stream of the performance, scheduled to begin at 1pm PT today. The official YouTube blog mentions that “this is the first time UNSTAGED series has streamed from an international venue, and fans from Argentina to Zimbabwe will be able to tune in and watch”.

If you’re a Coldplay fan, don’t forget to tune in at youtube.com/ColdplayVEVO. Coldplay was also one of favorite contemporary bands of Apple’s recently deceased co-founder Steve Jobs. No wonder the company invited them to perform for employees at the October 19 private memorial at Apple’s Cupertino, California corporate campus. That 20-minute performance can be seen embedded right below. Go past the fold for Coldplay’s “Shiver” music video.



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