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Samsung amps up Galaxy message with exclusive Angry Birds deal

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Samsung Electronics joined forces with Angry Birds maker Rovio in a partnership that will see the two companies market Samsung’s mobile devices and Rovio’s upcoming game Angry Birds Space. A new trailer released featuring Angry Birds Space on Samsung’s Galaxy Note ahead of the game’s official launch announcement on March 8. Angry Birds Space is due to hit iOS, Android, PC, and Mac on March 22.

It is interesting that Rovio also partnered with NASA for rights to use its famous Moon landing footage in an Angry Birds Space teaser (included after the break). The deal is a nice fit for the South Korean consumer electronics conglomerate that rose to become the leading Android vendor. Samsung is also looking to expand its presence in the gaming space, if a patent filing discovered by Patent Bolt is anything to go by.

According to a post over at the Samsung blog, the company is now the official launch partner of Angry Birds Space. The two companies previously collaborated on a number of projects. Taking it to the next level, Rovio now promises to bring exclusive content to the fans of Angry Birds and Samsung’s Galaxy family of mobile devices. Rovio’s Vice President of Franchise Development Ville Heijari said:

 

Angry Birds Space is probably the biggest product launch for Rovio so far, and we are excited to partner with Samsung for the blast off. Angry Birds Space is a perfect companion for the great new smartphones from Samsung, and Samsung Galaxy Note will show off the game’s rich detail and intricate gameplay to the fullest.

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