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BlueStacks inks Lenovo distribution deal for Idea-branded PCs

BlueStacks, the startup that enables folks to download and use Android apps on desktop PCs and Macs, just announced that it has inked a global distribution deal with Lenovo.

China-based Lenovo will begin integrating BlueStacks’ software and service in its Idea-branded PCs. The deal follows a line of similar distribution deals for BlueStacks, which include Asus, MSI, and AMD, but the terms were not disclosed in this morning’s announcement.

The Silicon Valley-based company brings over 750,000 mobile apps to the Windows and Mac desktop platforms and passed 5 million installs just last month. Some may wonder at the need to run a mobile application on the desktop, but it definitely comes in use for apps like Flipboard that have no desktop equivalent.

For more information, check out the full press release below.

Related news:

BlueStacks Apps go Windows 8 on Lenovo PCs

Strikes global distribution agreement to preload App Player on Consumer PCs.

CES, Las Vegas, January 7, 2013.

BlueStacks continued its impressive winning streak by announcing a global distribution deal with
Lenovo, the world’s largest PC maker, for preloading the App Player software and service on Lenovo’s
Idea-branded consumer PCs.

“Innovation is vital to leading in the PC+ world, and we’re winning by continuing to push the limits in
both software and hardware,” said Lenovo’s VP of worldwide marketing. “Our alliance with BlueStacks
puts us in a unique position to offer the most popular games and apps on flagship PC products like the
Horizon Table PC in order to give our customers engaging user experiences.”

BlueStacks has won a series of major distribution deals with global brands and manufacturers including
Asus, MSI and AMD with more than 100 M PCs preloaded with the App Player software in 2013.
Recently, BlueStacks also announced that it has exceeded 5 M organic downloads from its web site.
At CES 2013, BlueStacks is showcasing the latest version of the App Player designed and optimized
for Windows 8 Ultrabooks, laptops and tablets. With the BlueStacks App Player, Lenovo’s end users
can now enjoy the same great apps on PC that they already are addicted to on their smartphone. And
with BlueStacks unique ability to link the smartphone to the PC via the cloud, Lenovo’s end users can
seamlessly sync their favorite apps, data and SMS text messages between their smartphone and PC.

“As the PC market leader and a growing smartphone maker in China, it’s huge that Lenovo is
implementing our vision of creating a blended experience across smartphones, tablets and PCs.
Consumers really want access to all their apps across all devices. Artificial barriers and silo-ed
ecosystems have long been a source of confusion and frustration. The digital world is a celebration of
heterogeneous devices. My PC, tablet, smartphone and TV may or may not be from the same brand,
but that does not mean that my apps should not work across both devices. To take it a step further, my
game state and app data should also sync across all my devices,” said Rosen Sharma, President and CEO

“BlueStacks brings an innovative software solution for merging mobile and PC with cloud-based services
to create continuous user engagement,” said Tim Bajarin, renowned industry analyst and President of
Creative Strategies. “Lenovo’s leadership in the PC market and their growing strength in smartphones
and TVs position them perfectly to leverage the unique capabilities of BlueStacks.”

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