YouTube celebrates success of original channel initiative by launching more channels from Europe and US
YouTube announced 100 original channels were coming to the video-sharing platform last fall, and now it is following up exactly one-year later with the launch of new channels coming from France, Germany, the United Kingdom and the United States.
“From local cuisine, health and wellness and parenting to sports, music, comedy, animation and news, this new lineup of original channels will have something for everyone,” revealed YouTube on its global blog. “They are backed by some of the biggest producers, well-known celebrities and emerging media companies from Europe and the U.S.”
Along with the news about upcoming channels, YouTube also revealed a few statistics on the success of its one-year-old initiative:
- Our top 25 original channels are now averaging over a million views every week
- 800 million of your are watching 4 billion hours every month, that’s up from 3 billion hours earlier this year
- The number of people subscribing has doubled y/y
- And partners this year are reaching the 100k subscriber mark 5x faster than they were just two years ago
