Google uses its Android scale to increase charitable giving with One Today app
Google is heading toward 1 Billion Android users and two million in the next few years. Imagine if Google could harness a few tenths of a percent of that to give to charity. That’s the idea behind the One Today project. It’s a social giving project which is invite only at the moment but one ramped would seem to have a powerful affect on giving, if Google can get people involved.
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