YouTube announced today its biggest news partner yet for original TV quality content with the addition of the new Reuters TV channel. The channel adds to the almost 100 partner channels including WSJ, TED, WWE, Pitchfork TV, Vice, SB Nation, Machinima, and many more.
The programming will include 10 news, analysis, and commentary channels in a unique style that is “suited for Internet programming and does not mimic traditional TV.” Reuters Global Head of Programming Dan Colarusso said the following regarding the announcement:
“This deal with YouTube gives Reuters a way to showcase our collection of talented journalists and compelling video from around the world. It will offer unique insights and images that other media companies simply can’t match.”
The new content will be available through the redesigned Reuters TV YouTube channel, but it will also be made available on Reuters.com. A description of all of the new programming from the press release is listed below:
- Reuters Investigates, featuring investigative journalism and special reports from around the world, in coordination with Reuters award-winning Enterprise unit;
- The Trail, with Reuters political reporters covering the presidential candidates on the campaign trail;
- Felix TV, with Reuters finance blogger Felix Salmon, named by Time magazine one of the Top 25 financial bloggers;
- Media Bite, featuring Peter Lauria, editor of technology, media & telecommunications, and his team of reporters covering a media world experiencing massive change;
- Tech Tonic, with Anthony De Rosa, Reuters Digital’s social media editor, dubbed by The New York Times “the undisputed king of Tumblr”;
- Freeland File, with Reuters Digital editor Chrystia Freeland interviewing top newsmakers;
- Fast Forward, hosted by Chrystia Freeland and featuring Reuters’ top commentators and journalists, including David Rohde, Reuters columnist, author and two-time winner of the Pulitzer Prize; Rob Cox, US editor of Breakingviews; Bethany McLean, Reuters columnist, Vanity Fair contributor and author; David Cay Johnston, tax expert, author and Pulitzer Prize winner; Geraldine Fabrikant, Reuters columnist, senior writer for The New York Times and winner of the Loeb Award; Steven Brill, Reuters columnist, author and founder of the Yale Journalism Initiative; Ian Bremmer, President of the Eurasia Group; James Ledbetter, Reuters Op-ed editor and author;
- Money Clip, with Lauren Young, personal finance editor and former editor at BusinessWeek and SmartMoney;
- Rough Cuts, with Jen Rogers, showcasing the remarkable news video that Reuters video journalists shoot around the world, allowing viewers to see and hear that video in greater depth than most television networks can offer;
- Decoder, explaining in succinct and surprising ways the key topics in the news, ranging from the debt ceiling to the Strait of Hormuz.
Google hasn’t been slowing down on beefing up their original content offerings on YouTube. Since the Wall Street Journal reported back in October that YouTube would be spending $100 million in cash to fund “dozens of free channels with professional-grade shows”, YouTube’s Global Head of Content Robert Kyncl talked about YouTube’s plans for more original content in the near future.
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