As noted by DailyDot.com, Google is going after Universal Music Group, Sony/BMG, RCA Records, and hundreds of more YouTube users, stripping them of billions of “fake” views accumulated through official YouTube accounts. The result is the removal of over 2 billion views generated by services that employ automated methods of increasing view counts:
Universal’s channel is the one that took the biggest hit. According to figures compiled by the YouTube statistics analysts at SocialBlade, the record company’s YouTube channel lost more than 1 billion views from its preexisting tally of 7 billion views Tuesday.
Sony/BMG was the second largest sufferer, dropping more than 850 million views in one day, bringing its total number of views to a mere 2.3 million. RCA, which got off scot free by comparison, dipped 159 million views. Its tally now sits more modestly at 120 million views.
In addition, each label’s YouTube archives are now surprisingly thin. UMG, which had long held a heavy hand in YouTube operations, now only boasts five videos on its YouTube channel, none of which are actual songs—and none of which last more than 1:23.
Sony’s page, by comparison, is currently empty.