Google announced today that it’s adding the ability get email notifications from Google Trends, its online tool that provides data on popular searches, top charts sorted by country for top search queries, and much more.

Users could always subscribe to the popular and trending search topics they were interested in keeping up to date with, but now they can also choose to receive email notifications about certain topics and get the Google Trends data delivered right to their inbox:

You can also subscribe to email notifications about search interest in any topic you’d like. I’m a Liverpool F.C. fan, so I set up a subscription to get notifications about searches for the team. I don’t always have as much time as I’d like to keep on the daily scores, trades and gossip, so Trends email notifications have been a great way to make sure I catch the big news. For example, this week I got an email telling me searches for Liverpool F.C. spiked by 169%(!).

You can manage your email preferences for Google Trends in a new “subscriptions” section on the site.

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About the Author

Jordan Kahn

Jordan writes about all things Apple as Senior Editor of 9to5Mac, & contributes to 9to5Google, 9to5Toys, & Electrek.co. He also co-authors 9to5Mac’s weekly Logic Pros series and makes music as one half of Toronto-based Makamachine.