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The Weather Channel lets you embrace or ignore AI with new storm app and ‘retro’ revival [Gallery]

As AI continues to find its way into every piece of technology we use nowadays, The Weather Channel is both embracing the tech with a new AI-powered forecasting app, while also giving you the exact opposite in a “retro” experience elsewhere.

Available as of this week, The Weather Channel’s new “Storm Radar” app is a mix of both next-gen radar and forecasting tools, as well as some AI-infused features with a new “Weather Assistant.” This includes real-time storm alerts, improved radar for local areas, and more.

The AI side of the app, as The Weather Company explains, is like a “meteorologist in your pocket:”

Built by The Weather Company team, the Weather Assistant reimagines how people engage with weather intelligence through an AI-powered experience. Storm Radar’s use of generative AI transforms complex weather data into natural updates tailored to individuals’ shared locations, saved places and daily schedules. Whether finding simple answers like the best time to walk the dog and what clothes to wear or a deeper explanation is needed of a weather front and its potential impacts, the AI-Powered Weather Assistant™ delivers timely, personalized insights based on preferences and location.

Storm Radar is available solely on iOS at launch at a cost of $19.99/year ($3.99/month), with an Android app coming “later.”

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On the complete opposite side of things, The Weather Channel is also reviving its classic “retro” look, with a new web app that shows you the current conditions, radar, and forecast as you would have seen on The Weather Channel years ago.

This isn’t available as a direct app, but rather at “weather.com/retro.”

The “RetroCast” defaults to your location, but can be manually set to other cities. It even features that classic background music and intermittent voiceovers. It also plays automatically – “Local on the 8s” – but you can manually start it whenever you’d like.


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Avatar for Ben Schoon Ben Schoon

Ben is a Senior Editor for 9to5Google.

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