Samsung today announced in a blog post that its free instant messaging service named ChatON is rolling out worldwide. The service will first arrive to Samsung’s Bada-driven devices, Android smartphones and selected feature phones starting this month, via Android Market and Samsung Apps stores. They will release the app on other platforms “by the end of 2011”. The company wrote:
ChatON provides users with a simple way to keep in touch with friends and family anywhere in the world, regardless of device platform. It enables users to communicate in multiple ways, allowing multimedia content and animated messages, as well as more conventional instant messages, to be shared with friends and family.
As we told you, the ChatON service has been conceived as a proprietary messaging service for multiple mobile platforms. Similar to the BlackBerry Messenger and Apple’s iMessage – both of which support free instant messaging over a mobile IP connection – ChatON too supports text, images, group chat and video clips. Unlike rival IM platforms, ChatON also does hand-written notes, animated messages and social features allowing users to give their buddies so-called “Interaction Rank”. In addition, Samsung will be taking ChatON to competing platforms like Research In Motion’s Blackberry OS and Apple’s iOS, guaranteeing mass market appeal and cross-platform messaging.