British monthly Tomorrow’s Technology Today, better known as T3, which specializes in gadgets, gizmos and other technology, is out today with its shortlist of technology products, brands and personalities for 2011. T3 Gadget Awards, one of the biggest tech awards in the UK informally recognized as the “technology Oscars”, already has over 350,000 user votes.

A strong Apple showing is evident, with some interesting Apple vs. Google battles shaping up. The Cupertino, California-based consumer electronics powerhouse has fifteen nominations, only trumped by eighteen nods for Google and its Android operating system. Samsung comes in third with eight spots on the shortlist, while Sony picks up six.

Kieran Alger, editor of, comments for 9to5Google:

The rise of Google in the past twelve months continues to impress and has really benefited the tech industry with increased competition. In the smartphone market alone we’ve seen HTC and Samsung adopt the Android platform and team it with hardware that’s really challenging the dominance of Apple. We’re yet to see that cross properly into tablets but it’s surely only a matter or time. It’s great for the industry and we’re expecting the finals of the T3 Gadget Awards to be the hardest fought yet.

Apple’s iPad 2 and iPhone 4 face off Amazon’s Kindle and Samsung’s seven-inch Galaxy Tab for the Commuter Gadget of the Year award. With Android tablets taking up 30 percent of the tablet market in June, anything is possible in the Tablet of the Year category which includes Apple’s iPad, Motorola’s Xoom, Samsung’s Galaxy Tab, Asus’s Eee Pad Transformer and LG’s Optimus Pad.

Google’s Android Honeycomb operating system for tablets is also up for a vote in the Innovation of the Year category. There is plenty of time to vote up your favorites at the official website – the winners will be announced at the star-studded awards ceremony at Old Billingsgate, London on Monday, October 10. The full list of entrants and award categories is right past the break.

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