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Nothing Phone (4a) Pro releases tomorrow, and is apparently already a hit

The Nothing Phone (4a) Pro might be one of my personal favorite phones of 2026 thus far, and ahead of its official release date tomorrow, the device is apparently already a hit of sorts.

According to Nothing CEO Carl Pei, the Nothing Phone (4a) Pro is selling “way over target.”

That’s not exactly specific when it comes to judging just how popular this phone is but, by Nothing’s definition, it seems to be a hit. This is, after all, the same company that chose to define a “flagship” phone as “a showcase of your most creative ideas,” rather than the market definition of just being a high-end device – which is a big reason why the Phone (3)’s launch was so polarizing.

This comes as, technically, Nothing Phone (4a) Pro hasn’t even released yet. Pre-orders have been open for a couple of weeks now, but the actual release date – when the device starts shipping – is tomorrow, March 27. You can still pre-order from Nothing’s website and score a $100 coupon for other Nothing devices (like a pair of headphones or earbuds), or you can order on Amazon. Nothing Phone (4a) Pro costs $499 in the US.

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Meanwhile, Nothing has a few products discounted as a part of Amazon’s Spring sale, including discounts on Ear (3), Nothing Ear – which are currently under $100, and Nothing Headphone (1).

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Avatar for Ben Schoon Ben Schoon

Ben is a Senior Editor for 9to5Google.

Find him on Twitter @NexusBen. Send tips to schoon@9to5g.com or encrypted to benschoon@protonmail.com.