Ahead of an August 7th press event, LG has announced this evening that its next flagship device, a successor to the Optimus G, will be called the LG G2 (via Engadget). This corroborates reports earlier this summer, claiming that LG wanted to saved the Optimus branding for its lower end devices. LG also says that it will reserve the “Vu” branding for future phones with a 4:3 display.

“Our vision is to make LG’s newest G devices synonymous with excellence, raising the bar even further for the ultimate in user experience,” said Dr. Jong-seok Park, president and CEO of the LG Electronics Mobile Communications Company. “The new G2 will build upon the excellent reputation established by previous G Series products.”

Samsung U28E590D 28-Inch 4K Monitor

LG hasn’t exactly been shy with information regarding the G2. The company has already announced that it will be powered by a Snapdragon 800 processor. We’ve also already seen very clear images and video of the device and its rear buttons and controls.

We’ll be sure to keep you updated on any future information regarding the LG G2.

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