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HTC’s Chief Marketing Officer Ben Ho and President of Engineering and Operations Fred Liu have resigned from the company, according to Bloomberg. These two departures and a recent move by the Taiwanese smartphone maker’s VP of design describe the type of major personnel changes taking place at HTC. In his short time with the company, Ho oversaw the firm’s “Here’s To Change” marketing campaign, which featured a series of commercials starring Hollywood A-lister, Robert Downey Jr.

Liu on the other hand is reportedly preparing to retire after 16 years with the company. These two exits come in the wake of a major push for wearable tech, which is something that HTC has yet to publicly discuss. However, according to Engadget’s sources, the Taiwanese OEM is expected to announce its first wearables in the next few months, possibly during IFA in Berlin.

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