Netflix has announced that it’s rolling out an improved search experience for Android users on both smartphones and tablets. Borrowing from its apps on other platforms and the web, the Android app now has much more visual search results with cover art rather than a hard to search through list of text.
Netflix notes that the design has “already has proven successful on game consoles, smart TVs and the website.”
As seen in the screenshot above, presenting the results in a grid of cover art allows the user to see more results at once on touch screen devices such as mobile phones and tablets. This visual presentation reduces the cognitive load, making it easier to find what you’re looking for. After tapping on a particular video, users can add it to “My List”, start playback on the device, or use Chromecast or AirPlay to watch the video on a big screen.
The Netflix for Android app is available on Google Play now.