Today, Google launched a new mobile app for startups called Primer, an interactive tool that helps companies with their marketing needs. Available now on iOS, the software cranks out five minute lesson plans for subjects like Content Marketing, PR & Media and Search Advertising. A simplified experience, Primer is packed with case studies, insider tips and quizzes designed to make marketing easier.

Google created Primer as a way to make it easier for businesses to be successful at marketing. We realize that some of the Google ad-tech products which connect businesses to customers also widen the gap between rookies and marketing pros. We want to fix this.

 

Primer is considered an experimental app for now and Google says that an Android version is in the works.

(via Primer+)

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