This one is a head scratcher: FastCompanyDesign named Google Maps for iOS a design award winner in the Interactive category. “The app’s continued polish is a testament to the power of focused iteration”.
If any of us ever took Google Maps for granted, that impulse ended the moment Apple released its mapping software. Apple’s PR nightmare reminded us all just how hard this whole navigation space can be. But Google Maps for iPhone not only rescued us from bad directions, it did so through a more refined UI than ever before. “I think Maps is iterative…but I don’t think we should penalize for that,” says Doug Bowman, creative director at Twitter. “It’s even harder to get folks’ attention when something has been up for a while…it speaks to what Google, as a large company, can actually focus a team on.”
Someone show them Maps on Android?
FTC: We use income earning auto affiliate links. More.
Comments