With the debate over ads and the speed of the mobile web growing every day, many web companies like Apple and Facebook have pushed for publishers to hand over their content in the name of a better experience for users. But content creators — for the most part — don’t want to do that, and Google knows that. So today, the Mountain View company has announced the Accelerated Mobile Pages initiative, a plan it’s leading to make the mobile web faster… expand full story
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Google announced today on the official search blog that it is rolling out a new feature in search results that will help users to easier find in-depth articles on a varying number of topics. While Google has been working over the last year to include more quick answers and information directly in search results, it estimates that around 10% of its users are instead looking for in-depth information for queries. Starting over the next few days, users will now see a selection of in-depth articles in a new section for certain search topics (as pictured above):
If you care about censorship, you’ll find a thought-provoking article by Salman Rushdie in The New Yorker, a piece by our very own Eric Schmidt and Jared Cohen in the Guardian, and another greatarticle about Iran. If you’re in the mood for something lighter, search for [lego], you’ll find great in-depth articles about many different facets of the topic from gender to engineering to art. For some more examples, check out new search results for population growth, capital punishment and e-waste.
Google says that the new section will include articles from well-known publishers, lesser-known publications and blogs.
The company has a help page here for publications interested in optimizing their site for the new feature, and also outlines restricted content including some subscription-based access websites that don’t offer “first click free” access to new readers.