Greenpeace today released an update to its “Clicking Clean: A Guide to Building the Green Internet” report, and while Apple continues to lead for renewable energy efforts, Google once again increases its score thanks to new initiatives.
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As Business Insider points out, Google has ranked quite well in Greenpeace’s “Clicking Clean: How Companies are Creating the Green Internet” study. Google scored an “A” in ‘renewable energy deployment & advocacy’ and a “B” in ‘energy transparency’, ‘renewable energy commitment & siting policy’, and ‘energy efficiency & mitigation’. Facebook and Apple both averaged well in the same categories, while Amazon, Microsoft, and Twitter all scored poor to dismal ratings in each category. Full report card below:
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While Greenpeace’s “How Clean is Your Cloud” report had not so great things to say about Apple, Amazon, and Microsoft’s use of coal energy in their data centers, Google was praised for its “comprehensive energy reduction plan”. The organization is urging consumers to contact the companies to convince them to change their approach to powering the cloud and read the 50-page report to learn more.
“Google has been the most open in the industry about the importance of increasing not only energy efficiency within the sector, but also the need to move our energy sources to renewable energy… Google has a comprehensive energy reduction plan that has resulted in its data centers using half the energy of the industry standard… Google’s commitment to using renewable energy as much as possible has set the bar for the industry.”
