WSJ: YouTube planning new ad-targeting system after earning $4B in 2014 without profit
According to a new report out of The Wall Street Journal, Google’s YouTube unit posted a revenue of nearly $4 billion in 2014, but did not earn a profit of any kind. The $4 billion in revenue during 2014 is up from $3 billion in 2013. YouTube accounted for about 6 percent Google’s overall sales last year.
In an effort to remedy remaining unprofitable, YouTube is planning to launch a new ad-targeting system later this year, the WSJ says, though details remain unclear. …