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‘And the Oscar winners are…’: Track search patterns with Google Insights to predict envelope names

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[youtube=http://www.youtube.com/watch?v=ODy4Z2Lp_jE]

Google Insights for Search is a handy tool that helped the Mountain View, Calif.-based search engine predict last year’s Oscar winners by tracking search pattern behaviors, and the Internet giant has decided to test its service again with this year’s red carpet lineup.

The Academy Awards is the most popular entertainment award show in terms of search volume. The convolute of searches subsequently create a prime foundation for Googlers to analyze patterns. Google’s Rebecca Mall, an entertainment account executive, took to the Official Google Blog today to “open the (search) envelopes and see who the Oscar (may) go to this year,” according to Google Insight’s reaped Web information.

More information is available below.


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