As Samsung beats back rumors of poor Galaxy Gear sales, it made me wonder what buyers really want to see in their ideal smartwatch? The world may be waiting to see what Apple unveils in the wearables category, but that hasn’t stopped companies like Sony, Qualcomm, and Pebble from trying to capture just a small sliver of this up and coming market.
As Qualcomm unveiled their Toq smartwatch with a $349 price tag, the world looked at the company with raised eyebrows and asked “How can you justify this price tag?” Qualcomm would say its due to the Mirasol screen technology, related battery life and outdoor viewing but the reality is even if the technology works as well as the company says, it’s still hard to justify paying $200 more than a Pebble or more than the already high-priced Galaxy Gear.
It begs the question of what we really need in a smartwatch. Do we need a camera? Do we need message notifications, and do we need to take a phone calling holding our wrist to our ears? I love Pocket, it’s one of my first installs with any new smartphone, but what am I going to do with it on a smartwatch? I generally bookmark more long-form writing to pick up later… does Samsung really expect me to even glance at the article on my smartwatch?
In my mind there’s no question that some of the Pebble and Android developers have created some intuitive and perhaps desirable applications, but are they necessary? It begs the question of what we really want in the wearables and specifically the smartwatch category. There’s no question in mind that this is a field that more players will enter including Apple, and that will drive growth and dare I say, innovation.
So I ask you, the 9to5 audience, what is your vision for a perfect smartwatch? What would it do, what would it look like and most important, how much would it cost?