2012 Summer Olympics - 9to5Google

Watch live streams of the 2012 London Paralympics on YouTube

Élyse Betters Aug 31 2012 - 2:00 pm PT

[youtube=http://www.youtube.com/watch?v=C9VWge-Q_08&feature=player_profilepage]

YouTube just announced to the world that it is live streaming the 2012 London Summer Paralympics.

The news comes roughly 48 hours after the games actually began, however. Better late than never I guess. Over 500 hours of live content and 1,000 hours of on-demand and behind-the-scenes footage will run until the Paralympics end Sept. 9, according to the YouTube Global Blog:

Whether your favorite sport is powerlifting, sitting volleyball or wheelchair basketball, you can catch all the action on the International Paralympic Committee’s YouTube channel at youtube.com/paralympicsporttv. The channel will feature 500 hours of live competitions accompanied by a real-time commenting feature for viewers in the United States and Canada. Additionally, others around the world have access to over 1000 hours of on-demand catch-up footage of current and previous games, interviews with Paralympic athletes and other behind-the-scenes footage.

The Paralympic Games is the second-largest international multi-sport event for physically disabled athletes. Folks can also watch original game content on YouTube by the United States Olympic Committee at youtube.com/teamusa.

YouTube also partnered with NBC earlier this summer to broadcast the 2012 London Summer Olympics online.

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Samsung touts cutting-edge marketing campaign for converting iPhone users to Galaxy S III [Photos]

Élyse Betters Jun 20 2012 - 2:50 pm PT

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Samsung let New Yorkers experience the all-new Galaxy S III today at a release event in Manhattan, while the company reiterated its goal to “win over” the competition’s user base (ahem, iPhone 4S users) with this latest Android offering.

Chief Marketing Officer Tom Pendleton and Chief Product Officer Kevin Packingham were on stage this afternoon to celebrate the S III’s launch on all the major U.S. carriers. They also unveiled their marketing strategy, with a few numbers on mobile sales. The executives revealed that Samsung sold 61 million devices in the United States—just add another 80 million for the worldwide sales. They further pinpointed the S III as the fastest-selling pre-order smartphone in the company’s stateside history.

The Galaxy-branded smartphone boasts many impressive features, such as Ice Cream Sandwich OS, but the South Korea-based manufacturer focused on the S III’s uniqueness, 2100 mAh battery, 4.65-inch high-definition screen, 2 GB of RAM, LTE capability, and integrated sharing options.

“We want to show you five things no other phone can do,” added Packingham, while touting the S III’s bevy of highlights.

The chief explained how the Galaxy Nexus successor packs an “All Share Group Cast” feature for sharing documents and media anytime or anywhere. Meanwhile, the “Share Shot” tech specifically—and automatically—streams photographs to friends, but “S Beam” is available for those who want to send large video files or even contacts with just one tap. Next up is the “Smart Stay” feature, which maintains screen brightness, so users are never again interrupted by a dimming display. The last showcased feature is the “Pop-up Play” that allows S III owners to do multitask such as watching video and texting simultaneously.

A gallery of the event is below.

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Mark Ronson & Coca-Cola release beat maker app for Olympics

Jordan Kahn Apr 23 2012 - 7:38 am PT

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With the 2012 Summer Olympics in London set to kick off in the coming months, official sponsor of the games Coca-Cola teamed with producer Mark Ronson to create an Android app called “Coca-Cola Olympic Games My Beat Maker.” As you might imagine, the app allows you to create your own beats, but it does so by letting you chop up the official Coca-Cola anthem for the London 2012 Olympic Games—”Anywhere in the World” by Ronson featuring Katy B.

My Beat Maker uses amazing technology to detect the movements of your phone and transform them into music so you can make your own beats!… Bust out your own loops and beats based on the official Coca-Cola® anthem for the London 2012 Olympic Games, Mark Ronson featuring Katy B’s Anywhere in the World, just from the motion of your phone.