Facebook Live update brings ability to go live in Groups, interactive features, more
It was perhaps unimaginable just a few years ago, but live streaming has become particularly popular thanks to apps like Meerkat and, most notoriously, Twitter-acquired Periscope. Not to be left out, Facebook joined the race last summer — albeit initially only for public figures via the dedicated Mentions app — and then pushed beyond earlier this year with the open introduction of “Facebook Live” in the US, a feature within the mobile app that allows anyone to live stream to their friends.
The experiment seems to be working well, and with the app update — which begins its rollout today — Facebook is adding a variety of features to enhance the Facebook Live experience; according to the company, adding a dedicated tab for finding live as well as archived video will “give you more ways to discover, share, and interact with live video, and more ways to personalize your live broadcasts”…
