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Larry Page posts ‘Update From the CEO 2012’ memo detailing Google’s aspirations

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On the Google Investor Relations website, Google’s Chief Executive Officer Larry Page just published his “2012 Update from the CEO” to give an update on the state of the company since taking over as chief and “reorganizing the management team” around the company’s core products.

In the letter, Page talks a lot about one of his biggest efforts during the last year: Google+. While noting, “We have a long way to go,” he said the service now has 100 million active users and the company has implemented more than 120 Google+ integrations with services like search and Android.

Last April, I began by reorganizing the management team around our core products to improve responsibility and accountability across Google. I also kicked off a big clean-up. Google has so many opportunities that, unless we make some hard choices, we end up spreading ourselves too thin and don’t have the impact we want. So we have closed or combined over 30 products, including projects like Knol and Sidewiki. In addition, we gave many of our products, such as Google Search, a visual refresh, and they now have a cleaner, more consistent, and beautiful look.

Addressing concerns over changes made to privacy policies and search in recent months that have “generated a lot of interest,” Page explained the company’s incentive to “do the right thing”:

We have always wanted Google to be a company that is deserving of great love. But we recognize this is an ambitious goal because most large companies are not well-loved, or even seemingly set up with that in mind. We’re lucky to have a very direct relationship with our users, which creates a strong incentive for us to do the right thing… We have always believed that it’s possible to make money without being evil. In fact, healthy revenue is essential if we are to change the world through innovation, and hire (and retain) great people..

The full letter is below…


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