Screen Shot 2015-02-05 at 9.20.22 PM

Google this evening has uploaded six new Android ads to its YouTube channel. The ads all follow the same “Be together, not the same” marketing campaign that the company introduced a few months ago and had its partners heavily promote at CES 2015.

The ads each depicted a variety of different animals all playing with one another, as opposed to earlier ads of this campaign that featured different human ethnicities and backgrounds interacting with each other and doing their own thing.

Google’s initial idea with its “Be together, not the same” campaign was that Android Lollipop provided a unified experience across a range of different devices, but the company has since expanded it to a real-world meaning. These latest ads take a more adorable and cute approach and can be seen below:

FTC: We use income earning auto affiliate links. More.


Check out 9to5Google on YouTube for more news:

You’re reading 9to5Google — experts who break news about Google and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Google on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel

About the Author