With Google Opinion Rewards, users can earn Google Play credit by answering the occasional survey. Google is now expanding the program to include its other Cross Media Panel research program that has a similar rewards model, but more extensive data collection.
Google has a number of services that offer rewards for answering questions and sharing data about product usage. One of these, Screenwise Trends Panel, collects usage data to improve online products like YouTube, Chrome, and Android. Now, the service has been rebranded to the Cross Media Panel with a revamped and simplified design.