Google today announced “new investments and continued collaboration with industry partners” for the Data Transfer Project (DTP) that it launched in 2018 to make switching to competing services easier. 

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With “Download Your Data,” Google allows users to get a copy of their data if they ever want to switch to a different service. Google, along with Twitter, Facebook, and Microsoft, is now taking this a step further by directly transferring data between different products to make switching seamless.

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