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John Krafcik

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Google self-driving car lead dismissive of Tesla-like iterative autonomy approach in first public comments

In his very first public comments, John Krafcik, chief executive of Google’s self-driving car division (which is still within Google[X] at the time of this writing), reiterated Google’s focus on achieving full autonomy in contrast to the incremental approach being taken by just about every other company pursuing the technology…


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Google hire of ex-Hyundai CEO effectively confirms plans for full-scale launch of self-driving car

If there were any remaining question about whether Google plans to actually proceed to a full-scale commercial launch of its self-driving car at some point, a hire reported late last night by Automotive News seems to remove any doubt. It reports that Google has hired John Krafcik, former Hyundai CEO and a car industry veteran, to head up the program.

Krafcick refers in an email to the cars being used by “millions” of people.

“This is a great opportunity to help Google develop the enormous potential of self-driving cars,” Krafcik wrote in an email to Automotive News. “This technology can save thousands of lives, give millions of people greater mobility, and free us from a lot of the things we find frustrating about driving today. I can’t wait to get started.” 


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