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If you’re looking to put a few curse words on your brand new Moto X, you’re out of luck. Even more interesting, the Moto Maker engraving site will block you from typing in “Apple,” “Google,” or “DROID”, according to The Verge.

Anything you try with “Apple” in it will fall victim to the block, including “An Apple a Day” and “Apple Martin-Paltrow,” while “Powered by OS X” and “WebOS forever” slip through unscathed. “iPhone,” curiously, also makes it through.

Of note, Apple’s engraving service has no brand filter, but is known to prevent curse words.

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