Moto X Pure Edition (also known as Moto X style internationally) was unveiled by Motorola in July of 2015, becoming its top-of-the-line offering for those looking for a good-looking powerhouse. The company also unveiled a second Moto X called the Moto X Play (later to be known as the Droid Maxx 2 in the US), which is more rugged and offers better battery, but is less powerful in terms of tech specs.
It packs a 5.7-inch Quad HD display and the Snapdragon 808 running at 1.8 GHz, 3 GB of RAM, 4G LTE, and storage tiers at 16, 32, and 64 GB. The phone has a beastly 21-megapixel main camera w/ a f/2.0 aperture and 4K video capture, a dual-tone flash, a 5-megapixel front cam, and a front-facing flash as well. As for the battery, the Style sits at 3,000 mAh.
The Moto X Pure Edition is customizable via Moto Maker just like its predecessors, and introduced a new silicon rubber material as a new back option.