Google announced today that it’s adding new cards to Google Now, those context-aware notifications that pop up in the Google app for Android, using information sourced from other Android apps. That means rather than opening various apps to check out the latest updates in each, you’ll be able to view updates directly in the Google Now feed.
Google is partnering with 30+ developers for the integration off 40 apps being added to Google Now. It has a full list of apps with Google Now integrations here. Some of the notables include eBay, Pandora, TripAdvisor, Airbnb, Lyft, Waze, and many others.
In the morning, catch up on news of the day with cards from The Guardian. On your commute, Pandora can give you recommendations for music to play, based on what you like, or you can be reminded to complete your daily French lesson on Duolingo. During your downtime, you can take care of the groceries, with a card from Instacart reminding you to stock up on the things you often order. If you’re planning a trip and looked up places to stay on your Airbnb app but couldn’t make up your mind, you’ll see Now cards from Airbnb for the location and dates you’ve researched. And when you land at an airport, you’ll see a card to order a Lyft.
Some examples of how the new app integration cards look are here.
Android users will see the new cards begin to appear in the latest version of the Google app for the apps they have installed.
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