Honor
We told you a few days ago that Honor, a brand of primarily low-end smartphones owned by Huawei, sent out invites for an event early next year at CES. The wording in that invite was very vague, mentioning only new “creative and smart technology,” but now we have more of an idea what the company has planned. As we previously speculated, it appears Honor is planning to officially enter the United States market…
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Honor, Huawei’s sub-brand of lower-tier smartphones popular in developing countries, invited us out to Shenzhen, China to check out the company’s 2nd anniversary festival. It kicked off yesterday morning, filled with tons of carnival games and shows that encompass “bravery,” several sponsored booths from Honor‘s partners in China, huge stuffed Huawei mascots walking around, Chinese pop music from half a dozen artists, and more. It’s been fun to say the least…
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Honor today has sent out invites to CES 2016 party/event during which it will detail the “creative and smart technology that will offer superior mobile internet experiences to natives all over the world.” Honor, a sub-brand of Huawei, is responsible for devices like the Honor 5X and Honor 7.
Huawei’s global success over recent months has been well documented. In its homeland it’s just overtaken Xiaomi as the biggest smartphone vendor, and on a global scale it’s only behind Apple and Samsung in terms of shipped devices. Much of that global success, it seems, is due to its performance in Europe where it has multiple devices ranging from low to high end and is shipping them by the bucket load…
Huawei’s Honor brand is part of the company’s strategy to release affordable products with great specs in a brand that’s a little more global-friendly. In other words, English speakers won’t struggle to pronounce ‘Honor’ like they will ‘Huawei’. Its latest phone, the Honor 7 impressed me a lot for its price point, and it will be one of several phones to be updated to Android 6.0 Marshmallow next year…