Privacy Sandbox in Chrome hits general availability ahead of 3rd-party cookie deprecation
Google announced today that “Privacy Sandbox for the Web” has reached general availability (GA) in Chrome.
Search Results for API
For "API "
Chrome adds user settings to control Topics for ads as latest Privacy Sandbox trials start
At the start of 2022, Google announced that the Privacy Sandbox was dropping FLoC as its proposal to replace third-party…
Privacy Sandbox APIs set to launch in Chrome from July
Google’s work on Privacy Sandbox continues with key APIs for publishers and advertisers going live in the Chrome browser starting…
Google tests the ad performance of third-party cookie replacements
Chrome is currently set to phase out third-party cookies in 2024, and Google has been working on privacy-preserving alternatives for…
Google delays when Chrome will phase out third-party cookies to 2024
Google was originally planning to get rid of third-party cookies in its browser by 2022, but that was later pushed…
Google commits to not use, build 3rd-party cookie alternatives that track individuals
Google is phasing out Chrome support for third-party cookies and plans to replace them with privacy-preserving alternatives. Once that has…
Google revises Privacy Sandbox timeline, FLoC testing in Chrome now set to begin in Q1 2022
Earlier this year, Google said it would delay its plan to replace third-party cookies and started offering a detailed schedule….
Google announces ‘Privacy Sandbox’ initiative to build a more private web
While increasingly trying to diversify its businesses with Cloud and hardware, Google is primarily supported by advertising. User tracking for…
In lieu of cookies, Google proposes ‘Trust Tokens’ to verify users without revealing identity
Last year, Google announced the “Privacy Sandbox” initiative to build a more private web through open standards. The biggest move…
Google now plans to phase out third-party cookies in Chrome by 2023
At the start of 2020, Google announced a plan to make third-party cookies “obsolete” in Chrome as part of its…
Google drops FLoC and proposes new Topics API for replacing third-party cookies used by ads
At the start of 2021, Google offered the Federated Learning of Cohorts (FLoC) as a replacement for third-party cookies used to place…
Google publishes detailed timeline for Privacy Sandbox rollout in Chrome
Last month, Google announced that it would delay Chrome’s plan to phase out support for third-party cookies. As part of…
Google ramping up Privacy Sandbox testing, preps ‘FLoC’ to replace 3rd-party cookies used for ads
Back in 2019, Google announced an initiative to build a more private web through open standards. The most ambitious aspect…
