Netflix has just begun rolling out a refreshed UI to their Android tablet app today. The changes might make for a stark contrast compared to the outdated smartphone UI that poorly translated to the larger screen, but the new interface is actually much more like the Netflix you’re used to on other larger screens, such as your PC or TV. The majority of the UI has been replaced with the familiar rows of large cover-art tiles, allowing twice the amount of movies to fit on one screen. The rest of the layout appears to be the same, however, with “Continue Watching” up top, followed by “Top Picks”, and your “Instant Queue”, etc. This update essentially just brings the UI up to date with the rest of the Netflix apps deployed on other devices.
“In the last 12 months we have seen a threefold increase in how long Netflix members are watching on their tablets,” said Neil Hunt, chief product officer at Netflix. “We’re happy to debut a new user experience coinciding with the release of the next generation of devices from industry leaders. The new Netflix interface offers a significant improvement in browsing and searching for TV shows and movies to instantly watch.”
The update will me rolling out today to all Android tablet users through the Android Market. That includes Amazon’s recently launched Kindle Fire and Barnes & Noble’s Nook Tablet (a revamped iPad UI is coming within weeks as well).
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