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YouTube considering paid subscriptions as alternative to cable bundles

Speaking at the Reuters Media and Technology Summit yesterday, YouTube chief Salar Kamangar talked about the video service’s desire to include subscription-based offerings that would possibly rival traditional cable channels. Reuters explained:

Cable channels with smaller audiences will in the future migrate to the Web and become available on an “a la carte” basis, Kamangar said at the Reuters Media and Technology Summit on Thursday… Some of those channels, which Kamangar said receive little or no affiliate fees from cable distributors, could be one of the viable offerings for Google-owned YouTube as it weighs selling subscriptions to some of the hundreds of millions of people who watch videos on the website every month.

The report also noted YouTube is thinking about charging a fee for access to some of its recently launched partner content channels:

“We don’t have anything to announce now. It is something that’s really important to a lot of our top existing content creators as well as ones that aren’t on YouTube today, so we’re taking very seriously and we’re thinking about it very carefully,” said Kamangar, Google senior vice president, YouTube and video.

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Avatar for Jordan Kahn Jordan Kahn

Jordan writes about all things Apple as Senior Editor of 9to5Mac, & contributes to 9to5Google, 9to5Toys, & Electrek.co. He also co-authors 9to5Mac’s weekly Logic Pros series and makes music as one half of Toronto-based Makamachine.