adblock plus

It’s no secret that Google makes the majority of its money from advertising revenue, and has done for a very long time. So, when a product comes along to threaten that major revenue stream, it has to find ways to combat it. That’s seemingly what it’s done with AdBlock Plus, a relatively well-known Chrome extension used to block out ads across the internet. This includes the ads shown before and during video playback on YouTube…

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“Adblockers,” browser tools which work to hide ads from the web browsing experience, are a controversial topic of discussion among those in the media industry. And for good reason, as the media industry as a whole is in the midst of a large shift from creating content for – and earning a vast majority of revenue from – the print and desktop mediums, where large boxy ads have long reigned king. But when we talk about adblockers, the one tool we’re all probably referring to, the one which has become synonymous with the term, is Adblock Plus (ABP), and the company behind it has released a dedicated browser for Android…

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