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Burger King’s Home-triggering ‘Ok, Google’ ad nabs award, called ‘best abuse of technology’

While Cannes is more well-known for its film festival, there is also a subsequent event focused on advertising and communications. At the 2017 Cannes Lions, the invasive and quickly shut down Burger King clip that hijacked “Ok, Google” won a top ad award, while Tilt Brush and Google Earth VR also grabbed honors.


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