If Google is to succeed in making Glass a mass-market product, it knows that it has to much more than appeal to geeks. The company also has to make it at least acceptable, and ideally cool, for ordinary consumers to be seen to be wearing the device. And when it comes to doing that, you can’t get much better than Glass being featured in a 12-page spread in the fashion bible Vogue … Expand Expanding Close
In all, the glasses are like a wearable smartphone, allowing the user to take pictures, send messages and perform other functions via voice-activated commands. For instance, say “OK, Glass” into one of the glasses’ two microphones and a menu pops off to the side of your vision showing icons that will let you take a picture, record a video, use Google Maps or make a phone call.
After 10 minutes of playing with the glasses—which the company prefers to call Google Glass, since they don’t have lenses—I could see their long-term potential. The device fit well. It was easy to snap a picture or video without taking my smartphone out of my pocket. It was cool to see the information there in front of my right eye, though a little disorienting. I kept closing my left eye, which was uncomfortable.
Mr. Brin said his favorite feature is the time-lapse capability that lets him snap photos of his kids every 10 seconds when he is playing with them. “I never think about taking out my phone,” he said. “That would really be disruptive to my play time.”
“I have always disliked the feeling that with technology I am spending a lot of my time and attention managing it,” added Mr. Brin, dressed casually in a white T-shirt and jeans. “The notion of seamlessly having access to your digital world without disrupting the real world is very important.”