Google’s AdSense team is tweaking the AdSense adverts’ rendering process on desktop and mobile devices, according to a blog post by the AdSense team. As part of the change, the company noted AdSense would automatically optimize how ad units are displayed on computers, tablets and smartphones. The AdSense backend will sense the type of device a website is being viewed from and it will optimize for the given platform. This includes reducing the number of ads per ad slot and increasing the size of the text to make them more legible and noticeable. In addition, an AdSense advert now features a big button that helps a user select it on tiny screens.

FTC: We use income earning auto affiliate links. More.

Check out 9to5Google on YouTube for more news:

You’re reading 9to5Google — experts who break news about Google and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Google on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel

About the Author