Google is announcing several big Android gaming updates at this year’s Game Developers Conference. A majority of them will be user facing, like app streaming and more social features in Play Games, while others will help developers market and add new features to their games.
Google introduced a really awesome feature called app streaming to search results last month, and now a very similar technology is coming to the company’s AdMob ad platform. A couple new app ad formats are being introduced today, the first of which allowing users to try out an app within an ad itself before downloading…
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Google acquired app streaming startup Agawi earlier this year, and now it looks like the Mountain View company is putting their technology to good use. As of today, users will be able to stream certain apps straight from Google’s mobile search results. Google is also going to show “app-first” content (that without a web-based counterpart) in search results starting today as well…
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