Following the Gemini launch last week, Personal Intelligence is coming to AI Mode in Google Search.
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Google is testing very basic theming and customization for the Search results page with a “Color your Search” feature.
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Google is rolling out a significant redesign and modernization of voice search on Android.
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Google is embracing “agentic shopping” wherein users can easily make purchases through the Gemini app and AI Mode.
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A decade or so ago, I thought Google needed a newer mission than “organize the world’s information and make it universally accessible and useful.” Having never lived without the Search engine, I frankly thought the mission was solved and that Google needed a new aspirational aim.
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Instead of relying on algorithms to recommend news stories, Google Search lets you set “preferred sources” so the stories you see come from the news outlets you actually like.
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Following last week’s announcement, the Google News Audio Briefing is beginning to roll out on Android.
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Google Search is full of hidden Easter eggs, with the latest additions recognizing John Cena’s retirement from wrestling as well as the “6-7” trend.
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Historically, google.com does not change very often. After adding an AI Mode shortcut earlier this year, there’s now a ‘plus’ menu on the Google Search homepage.
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Noting how the “way people consume information evolves,” Google announced five updates to boost links in AI Mode and the Gemini app, as well as support the web.
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Google is making AI Mode more ubiquitous with a new design that transitions users from AI Overviews, while Gemini 3 Pro is expanding internationally.
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Just like sponsored cards that appear in any normal Google Search results, ads are reportedly starting to creep into AI Mode searches.
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After testing in recent months, Google is going ahead with a dedicated “Images” tab in the Search app on Android and iOS.
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The Google app’s legacy voice search experience is finally being modernized with a redesign inspired by Search Live.
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Sponsored results in Google Search are getting less screen time with a new update that makes them much more obvious. Users will even be able to hide sponsored ads in Google Search.
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As AI takes over search, Google is saying that users want summaries over the traditional “10 blue links,” all while a new lawsuit targets AI Overviews for their harm to the rest of the web.
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It’s been clear for some time that the “open web” as we’ve known it for years is in a tough spot, but Google has argued the opposite. In a court statement, though, Google’s own case argues that the open web is “in rapid decline.”
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After testing in June, Google Search is now rolling out the ability to set your “Preferred Sources” for a more personalized Top Stories carousel in the US and India.
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Google is out with a blog post today rebutting recent reports that its AI features are causing traffic declines.
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Following years of Google being the dominant player in search, the company is finally seeing some challengers arise in the age of AI. As a part of that, Microsoft’s Bing is actually gaining some traction, with recent numbers revealing that Bing has grown over the past two years while Google is slightly shrinking.
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Adding “Reddit” to your Google search has been a common tactic in recent years and, unsurprisingly, Reddit knows this and is now making a push to be an actual search engine instead of just a search engine hack.
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Following the US and India (earlier this month), Google Search is now launching AI Mode in the UK.
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Following the unveil at I/O 2025, Google is beginning to let AI Mode users share their camera in Search Live.
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Beyond AI Overviews and AI Mode, Google is working on “Web Guide” to better organize Search results into categories with additional context and insights.
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