Google wants to give you more control over the advertising that appears in Search, the Discover feed, and YouTube with its upcoming “My Ad Center.”
Google Ads Stories May 11
Google Ads Stories April 28
Google Ads Stories March 11
Google Ads Stories October 7, 2021
Google Ads Stories September 22, 2021
Google’s ‘About this ad’ page will soon list what else advertisers have posted in the past month
Google Ads Stories June 21, 2021
The Google-created International Small Business Week is now in its second year, and various teams from across the company are launching new features to celebrate. This includes a Pixel-specific Google Pay promo when shopping at small businesses, faster YouTube ad campaign creation, and three free months of Pointy from Google.
Google Ads Stories May 4, 2021
Google Ads Stories April 20, 2021
Google wants to make US health insurance ads more trustworthy with new certification program
Building on existing ad policies, Google today announced a new certification program for health insurance advertisers in the United States.
YouTube Select expands for advertisers with seasonal sponsorship opportunities
YouTube Select allows brands to place advertising on the site’s top videos and channels. Google is now expanding what YouTube Select offers with seasonal sponsorships that will be available quarterly.
Google Ads Stories March 12, 2021
Google Discover gets auto-advancing slideshow ad format
Alongside web articles, YouTube videos, and Web Stories, advertising frequently appears in the Google feed available to the left of most Android homescreens. Google Discover is now getting a new ads slideshow format that automatically moves you to the next image.
Google Ads Stories January 27, 2021
With iOS 14, Apple is requiring app developers to tell users about and have them opt-in to tracking. Google announced today that its first-party iOS apps will stop using certain tracking methods to avoid having to show the upcoming permission prompt. Meanwhile, the company also provided guidance to developers and advertisers ahead of Apple’s App Tracking Transparency initiative.
Google Ads Stories January 25, 2021
Google Ads Stories December 17, 2020
Google Ads Stories December 10, 2020
Google Ads Stories November 13, 2020
Google Ads, DV360 picking up tweaked ‘About this ad’ info panel
Back in July, Google announced some updates and upcoming features for the “Why this ad” panel. Its tweaked replacement, “About this ad,” is now launching and rolling out on Google Ads and Display & Video 360.
Google Ads Stories July 31, 2020
Google ads have long featured a “Why this ad” feature that explains some of the reasons a particular piece of advertising content was served to a user. Over the coming months, the functionality is seeing several tweaks and will soon be called “About this ad,” while Google today unveiled an Ads Transparency Spotlight extension for Chrome.
Google Ads Stories June 18, 2020
YouTube testing product storefronts underneath shopping ads
Online shopping is booming in light of prolonged retail closures and Google’s video site is working to make videos “more shoppable.” YouTube is now testing a list of products underneath a playing shopping ad.
Google Ads Stories June 17, 2020
Every summer, Google Marketing Live is a conference announcing the company’s latest advertising products. Google is now making these announcements over the next several weeks, and starting with new features for small and medium-sized businesses (SMB), like square-shaped Promoted pins in Google Maps.
Google Ads Stories May 27, 2020
Google Ads Stories May 19, 2020
Google Ads Stories April 29, 2020
Google Ads Stories April 23, 2020
Google Ads Stories March 13, 2020
Google has now officially updated the Google Ads app with its own dedicated dark mode, giving it parity with the growing array of darkened Android and iOS apps.
Google Ads Stories November 20, 2019
Google Ads Stories August 28, 2019
Google simplifies publisher policies across AdSense, AdMob, and Ad Manager
Google Ads Stories June 18, 2019
Google Ads Stories May 30, 2019
Google Ads Stories May 14, 2019
Google Ads Stories May 1, 2019
With AdSense, publishers can designate a space on their site for Google to serve advertising that is relevant to the visitor’s interests. The popular service this evening is currently facing an outage where estimated earnings, page views, and other metrics are not updating.
Google Ads Stories March 13, 2019
Google Ads Stories March 6, 2019
Google Ads Stories March 5, 2019
Google Ads Stories February 20, 2019
Google Ads Stories February 18, 2019
Google Ads Stories January 7, 2019
Google Shopping adding product pages as Google Manufacturer Center gains more analytics
Google Ads Stories November 27, 2018
Google and Disney sign global strategic advertising relationship
Disney, and its various properties, are getting ready to enter the online streaming market in the coming years. With a number of properties — notably Star Wars, Marvel, and sports — and platforms already available today, the media juggernaut announced a strategic partnership with Google around advertising.
Google Ads Stories October 1, 2018
Google loses head of advertising & commerce, appoints G Suite boss as replacement
Google Ads Stories July 26, 2018
Despite the company itself looking into developing its blockchain, Google’s ads department announced earlier this year that it would be banning all cryptocurrency-related ads in an effort to combat malicious actors in the space.
Now, many reports are surfacing suggesting Google has backtracked on this policy. Unfortunately for companies in the crypto space, however, they aren’t true.
Google Ads Stories July 10, 2018
Google unveiled a big revamp for all its advertising products last month that simplified branding and introduced new features. Numerous services will be consolidated and better integrated with one another. Today, at Google Marketing Live, the company is better detailing these changes that leverage machine learning.
Google Ads Stories June 26, 2018
Google Ads Stories May 14, 2018
How to turn off Google’s personalized ads
To serve you relevant ads that might be more enjoyable than off-topic items, Google’s ad network tracks your internet usage. Thankfully, you can quickly turn this personalization feature off, just know that you will no longer see ads based on your interests.
Google Ads Stories May 4, 2018
Google enforces political ad transparency, working w/ Jigsaw to ‘Protect Your Elections’
Google Ads Stories January 25, 2018
Google Ads Stories September 7, 2017
Since last year, questions over Russian interference in the 2016 U.S. Presidential Election have been rife with speculation. As part of ongoing investigations by Congress, Facebook revealed yesterday that it uncovered $100,000 worth of political ad buys possibly tied to Russia.
In a statement today, Google stated that it did not find similar practices occurring on its ad platforms.
Google Ads Stories February 9, 2016
RIP Flash: Google display ads will be all HTML5 by January 2017
Google announced on its AdWords G+ profile today that its display ads will soon be 100% HTML5. From June 30th this year, display ads built using Flash can no longer be uploaded into AdWords or DoubleClick Digital Marketing. From January 2nd, 2017, Flash format display ads will no longer run on the Google Display Network or through DoubleClick.
Google Ads Stories September 30, 2015
Google today announced changes to its display ad network that will ensure advertisers only pay for ads that are 100% viewable. The move could be viewed as a first step by Google to combat ad blockers that many believe could drastically change the landscape for advertising online going forward. expand full story