Google today has released version 2.0 of AdWords Express for Android. For those unfamiliar with the app, AdWords Express allows users to quickly create ads via their smartphone. Google says ads can be created in less than 15 minutes, and advertisers only pay when potential customers click the ad. Today, AdWords Express has been updated with a new, Material Design interface to fall more in line with Google’s other applications for Android.
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Google is now deploying an update for its Google My Business Android app that makes it easier for business owners to reply to customer reviews. With this revamped software, entrepreneurs can track customer critiques in real-time on the web, allowing them to address praise or complaints in a timely manner directly from their mobile device.
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AdWords Express Stories April 3, 2013
Google refreshed Google Places for Business last night with a new look and feel.
The streamlined interface now makes it easier for businesses to update their information, and a helpful widget will even outline what they should do to fully complete profiles.
Profile edits will also now appear across all of Google’s products, like Google Maps, within 48 hours, but the improved integration doesn’t stop there. The official Google and Your Business blog has the story:
Through this upgraded interface, you will be able to access your local Google+ page to take advantage of social features like sharing photos, videos, or posts. For businesses who also use AdWords Express and Google Offers, managing your ads and promotions is easier than ever. You can check results and make edits directly from your upgraded Places for Business dashboard.
AdWords Express Stories June 4, 2012
According to a recent report from The Wall Street Journal, Google is preparing to launch a new ad service and tools aimed at small businesses as soon as July. Noting that the new service was once called “Business Builder” internally, the report claimed it will consist of various products that have been developed by Google and technologies/services acquired through the purchases of over six companies at a cost of roughly half a billion dollars since last year. The source claimed Google is hoping the new service will bring in billions in new revenue each year.
A few of the acquisitions mentioned in the report include in-store loyalty program Punchd and SMS customer interaction serviceTalkBin. The service would also include aspects of AdWords Express, Google Offers, Google Wallet, and several new products.
The report explained the Google+ angle: expand full story