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Google has just posted four new Google Wear ads to its YouTube channel that show off the device in every day situations. Compared with the mostly technical videos Google has posted for its Android Wear wearables platform thus far, the commercials look a lot more like TV spots aimed at regular consumers.
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Google accelerated advertising for its social network by showcasing Jim Henson’s The Muppets in a new commercial about the Google Plus Hangouts feature.
The Muppets performed an impromptu band session as they rocked out to a cover of “Under Pressure” by Queen and David Bowie through a Google Plus Hangout. Google explained that Hangouts are the “best way” for users to say: “I’m online and want to hangout!”
A Hangout lets users “chill with friends that are scrolling the web,” “use live video chat,” or “coordinate plans.” In other words, the feature is essentially a hyped-up video conferencing capability through Google Plus. The multi-person video chat tool allows up to 10 participants to hang out for free.
Google recently released a trio of new television commercials that promote its social network by featuring Hangouts with the Muppets, NBA announcers, Steve Kerr, Spero Dedes, Bill Walton, Kenny Smith, and Jon Barry. This is not the first time Google collaborated with the The Muppets to advertise one of its products. There was another Muppets Hangout Nov. 7, and the search engine giant celebrated the 75th birthday of Muppet creator Jim Henson by forming an interactive Muppets’ logo for Google.
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Kinda neat. The voiceover quotes French writer François-Marie Arouet Voltaire.
The instruction we find in books is like fire. We fetch it from our neighbors, kindle it at home, communicate it to others, and it becomes property of all.
And then, Amazon adds its own cheesy part: From Kindle, the Fire is born. Talk about pun intended.
The new Kindle Fire tablet costs $199 and ships November 15.
Also, amazon.com/kindlefire.
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While the new Kindle Fire tablet failed to impress folks who were hoping for an iPad killer, the $79 regular Kindle has gotten us excited because this thing is now within grasp of an average consumer and if history is an indication, sales should grow at an exponential rate. Conveniently, Amazon has a new television commercial to push the $79 Kindle into mainstream. Clearly they want you to view the device as the perfect holiday gift. The new inexpensive Kindle is available today. Its touch-based counterpart named the Kindle Touch is arriving in time for Thanksgiving, priced at $99/$149 for WiFi/3G variant.
