Ahead of IFA later this month, Lenovo has just released a new teaser video for its upcoming product announcements. This new teaser looks back at some of the previous tech Lenovo has released at IFA such as its Yoga Windows laptops, tablets, and even give us another look at those crazy flexible phones and tablets from Tech World earlier this year.
Yesterday we got our hands on Lenovo’s just-announced Moto Z and Phab2 Pro, but one of the most important new features of the former — the company’s true flagship this year — is support for new modular backplates called Moto Mods. Lenovo announced a slew of them yesterday, including speakers from JBL, a camera module from Hasselblad, a pico projector called the Moto Insta-Share, an Incopio battery pack, and more.
Let’s take a look…
Along with their announcement of the Moto Z, Lenovo today announced MotoMods, a collection of special attachments to the phone which can expand the capabilities of the phone. The first three MotoMods that will hit the market include the ‘Insta-share projector’, JBL SoundBoost speaker, and the offGRID power pack from Incipio. However Lenovo is learning from the mistakes that LG made with the G5 by opening up a developer program to encourage development of more new modules.
While technically not the first Lenovo-made Moto device, the Moto Z is the most important. After dropping Motorola for just Moto and replacing long time head Rick Osterloh, Lenovo is finally fleshing out its 2014 acquisition from Google. The Moto Z lineup consists of two devices with nearly identical designs and compatibility with backplate modules that add extra functionality and styling.
Following the launch of three new variants of the Moto G today, Venture Beat is reporting that Lenovo will be renaming the Moto X to the Moto Z. The company will retain the Style and Play monikers introduced last year, while the Droid devices on Verizon are also getting renamed.
